Our Markets

The Rio Grande Valley

The Rio Grande Valley (RGV), made up of four counties—Cameron, Hidalgo, Starr, and Willacy—stretches from Rio Grande City to Brownsville and boasts a combined population of over 1.4 million residents. As part of the RIOPLEX, a bi-national business marketing initiative that encompasses Southern Texas and Northern Tamaulipas, the RGV is a rapidly growing region and a vital bridge between the U.S. and international markets.

Quality of Life and Workforce

Beyond its strategic trade and logistics advantages, the Rio Grande Valley offers a high quality of life. The region features affordable housing, vibrant cultural experiences, and world-class healthcare facilities. South Padre Island, a premier destination, draws visitors year-round with its beautiful beaches and thriving tourism industry. The educational landscape is also robust, with The University of Texas Rio Grande Valley (UTRGV), South Texas College, Texas Southmost College, and Texas A&M University's McAllen campus providing comprehensive educational opportunities and workforce training.